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beckercommunications

> Think Blink Wink <

THINK: Solid strategic thinking based on years of marketing experience with key brands from major companies to new brands from emerging companies.
BLINK: More than ever, the medium is the message. Everything is moving faster including our minds say geneticists. Communications still must be focused, relevant, inspired, impactful while credible.
WINK: Execute creatively and with passion but always with the realization that time is short, life is good, living should be fun.

AOS – Engage Aviation’s Most Advanced Crew Scheduling

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  • Poster
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  • Web
becker-admin December 14, 2025
AOS door sign

AOS has been at the forefront of flight crew schedule optimization for airlines since 1992. They provide best-in-class crew planning optimization solutions. The proprietary, highly configurable crew planning software is trusted by major domestic and international airlines to balance operational efficiency without sacrificing crew quality of life. This singular focus has made AOS the foremost provider for airlines of all sizes, from regional carriers to global fleets operating between 10 and 1,000 aircraft.

The agency created the first new website for this client since 1992. The name AOS, and what it stands, for did not immediately say what business they were in so the agency created a strong positioning line that does – Engage Aviation’s Most Advanced Crew Scheduling. The agency created a very unique logo, mission statement, totally new website, office signage and even a most unique business card for the top executives – it is made out of very thin aluminum airplane metal – you do not forget this business card. Their top client, is and has been for many years, American Airlines.

AOS.cloud

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AOS – Engage Aviation’s Most Advanced Crew Scheduling
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© beckercommunications, inc. All rights reserved 1998 - 2026

The agency practices inspired strategy, passionate execution, agnostic media pathways with communications delivered with one seamless voice. Services are advertising, branding, graphic design, web design and PR. After close to 30 years at Young & Rubicam, mike becker formed the agency in Short Hills, New Jersey & NYC in 1998. For information, contact mike becker at 973-376-6705 or 973-271-3135 - email mike@beckercomm.com.