The agency created the first branded website for this extremely high quality flavors and fragrances company that has been family owned since 1893. The agency also created the value proposition or vision statement for the worldwide firm, consisting of flavors, fragrances, essential oils and aroma chemicals. It is summed up with: WE CREATE EMOTION. The vision statement sets the tone:
We create emotion. We appeal to the senses. Substance, form, content.
Creativity, art, science. Flair, class, focus. Drive, passion, dedication. We like it this way, as do our clients.
The agency created a 60 second image commercial and a 30 second dealer tag commercial for this 120-year old luxury handmade mattress company. Even within the tight time constraints, the high paced commercials were able to share the many if not most of the key steps involved in making a world class 100% handmade mattress. Take a look at the Shifman Mattresses video. You won’t fall asleep.
Union County Orthopaedic Group – Created year long branding and multi media campaign for this 30 year North Jersey medical group of orthopaedic doctors. Media included direct mail, local and regional newspaper, 14’x48′ billboards and a website. The theme: Get Better Here.
Created name, logo, positioning line, print ads and 14’x48′ billboards for this new chain of mid-west Lasik vision correction and body aesthetics centers launched December 2007. Also supplied marketing communications strategy.
Crafted logo, positioning line, press releases and built their first website. The company out sources sales people to start up companies primarily in the technology area.
Military.com is a San Francisco based portal web based organization serving 30 million Americans who wear or ever wore a military uniform. Before the launch, the agency created the logo, theme line, mission statement – then 300 billboards, magazine/newspaper ads and posters highlighting the unique services of this online community. Public company TMP Monster.com purchased them.
Global medical device company engaged in the development, of products for breast and facial aesthetics and obesity intervention. We created a value proposition and designed and produced annual reports for this NASDAQ company which was purchased for $3.2 billion by another public company named Allergan.
National non-profit helping children born with disfiguring and dangerous vascular birthmarks. Agency created their logo, theme line, first website, print ads and two TV public service commercials inviting actress Dyan Cannon to be spokesperson.
Premier real estate company in 24 markets serving New Jersey, Palm Beach and Martin Counties in Florida. Agency work consisted of fine-tuning the company mission, strategic branding, development of advertising in various media and website design work.
The Agency helped found this innovative web design and CRM (Customer Relationship Management) company and created the company name, URL, logo, mission statement, and theme line (“Engage, involve, spread the word”). Involve was profitable with solid clients when it was purchased by NASDAQ public company Kintera. Involve worked for these firms before they were purchased by the public company Kintera- People For The American Way – International Fund for Animal Welfare – Grand Circle Travel – Overseas Adventure Travel – National Wildlife Federation Portal – Earthwatch Institute – Sesame Workshop – Thompson Financial
This was the agency’s first assignment. We helped build the team of Madison Avenue All Stars. Work consisted of helping to create strategies, concept statements for research, theme and execution exploration. We designed the original logo and contributed to the message writing.
The agency created a new name, logo and theme. Thexchange is public and was founded by serial entrepreneur Alex Mashinsky. Theexchange offer is an online, real-time, anonymous exchange of perishable telecom minutes.
Created new corporate identity and icons for the web site, mission statement and a marketing theme for this successful travel site. company has been in business since 1995 and works with 40,000 hotels, 300 airlines, 60 car rental companies, rail passes, cruises.
Interactive “smart toy” company in Silicon Valley conceived for the 4 to 11 year old market. Work consisted of name generation, logo design, mission statement, video production, product marketing and event marketing for Toy Fair. The company was financed by Paul Allen.
Naming and branding for this unique company that transcribes voicemails and sends them to PDA’s, smart phone and laptops in real time. Top CEO’s and even celebrities are using the service.
Located in Beijing, 3rd ranked among Internet commerce company in China in terms of popularity and transactions. eGuo-Marts take orders via phone and net and deliver goods within the hour from eGuo-Marts. Agency has given marketing consulting advice for six years.
Home mortgage group within Wells Fargo. The agency created direct mail to prospects or new customers for this well-established firm.
Strategic and marketing assignment. This operating company creates long-term value by buying and operating technology-related companies in software, business and IT services and emerging technologies.
The company’s goal was to be a leading provider of nationwide wireless Internet solutions for both the corporate enterprise and the individual customer. The agency was marketing advisor and created a sub brand named PortableWorld.com
Online music download company. The agency did early conceptual work on the \”voice\”, mission, logo and an early look at advertising.
Created name, logo, mission statement, positioning line and website. Located in Short Hills, NJ, Greenwich, Conn. and Miami, the three founding partners come from top public companies and have vast experience in the healthcare field.
Marketing consultant to founder and CEO when this new and proprietary product was launched to the travel industry. The marketing and advertising conceptual project was completed just prior to their IPO.
This a b2b client. We created a new logo for this Atlanta based company and launched their new website in 2009. The parent company White-Conveyors is over 60 years old. They design and manufacture conveyors used in laundries, hotels casinos, prisons. We created their positioning lines and a YouTube video for their specialty home conveyor wardrobe closet product.
CanDo Fitness Clubs – The agency created a totally new website for this upscale group of fitness clubs located in Short Hills, Princeton and Edgewater, New Jersey. The agency created the new positioning line YOU CAN DO, did all of the design and copy and took a dozen of the photos used. The site is more than 80 total pages and helped to bring in many new clients. The owner eventually decided to sell the chain of fitness centers to a large medical fitness corporation.
Created the domain name, logo, positioning and image ad in late 2006. This is a small but specialized law firm that handles over 700 tax appeals a year in all 21 counties of New Jersey.
Created name, logo, website, all copy and photographs for this local non profit informational advocacy group. The group had been very active for 5 years, accomplished a lot and is now on a hiatus.