THINK: Solid strategic thinking based on years of marketing experience with key brands from major companies to new brands from emerging companies. BLINK: More than ever, the medium is the message. Everything is moving faster including our minds say geneticists. Communications still must be focused, relevant, inspired, impactful while credible. WINK: Execute creatively and with passion but always with the realization that time is short, life is good, living should be fun.
The agency created a new name, logo and theme. Thexchange is public and was founded by serial entrepreneur Alex Mashinsky. Theexchange offer is an online, real-time, anonymous exchange of perishable telecom minutes.